Product Design 2018
A Golden Opportunity
Sibche is a store for Iranian applications of the iOS operating system – the exclusive operating system of the iPhone. Sibche started its activities many years ago, and despite the restrictions it faced due to Apple’s monopoly policies, it continued its activities and managed to gradually find its place among the Iranian users. Recently, as a result of US sanctions against Iran, Apple imposed restrictions on Iranian users and applications; consequently, users’ attention was drawn to the domestic replacement of the App Store, and there was a golden opportunity for Sibche to enhance the quality of its services while experiencing appropriate growth. Therefore, by investing in its product, it handed over the Sibche application design project to youxstudio.
Sibche Application Design
In designing the user experience of this product, considering the previous familiarity of Sibche users with the App Store, we decided to make the least changes in this familiar structure for users. And by observing the general principles and rules of designing iOS applications, we tried to create an easy and familiar user experience for users. In designing the user interface of the application, using the design style of Card Design, we tried to create a unique and indigenous visual identity for the tastes of Iranian users. In designing Sibche application, the main focus is on presenting applications and avoiding features and details that can distract the audience from the main content. In general, the design of Sibche application can be considered simple, practical, and a little Iranian.